Cricket’s showpiece event is set to kick off next week but it’s as much about business as it is about the romance of the game. Sunday…
Browsing: business of sport
India’s cricketing czars were still digesting the Supreme Court’s definitive judgment on the IPL betting and match-fixing scandal this week, when soccer fans around the world…
Leagues have given sports like kabaddi, football and tennis a leg up but that may not be enough to transform Indian sport. Japan was a nobody…
Uday Shankar is CEO of Star TV India, which broadcast and backed the Pro-Kabaddi League. Kabaddi surprised India, garnered 2.5 times more viewers in its first…
