television

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It’s first fifteen years, the Indian private broadcasting industry expanded like the American Wild West. Canny local entrepreneurs rode into uncharted territories and planted their stakes in the ground. They then used their incumbent first-mover advantage to build turf walls and defended themselves against ambitious newcomers. The deep complexities of language and the unique challenge […..]

MEDIA MATTERS

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Social scientist Nalin Mehta examines the defective paver-blocks of regulations that line the pathways of Indian media, and suggests roadwork. One of the great risks of writing about television is that like cricket, everybody watches it, everybody has an opinion on it and everybody thinks they know exactly what the solution is,” writes Nalin Mehta […..]

You’d probably make more money in a fixed deposit than a news channel

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Wait. No one watches the news? Then why are there so many news channels. The writer of a new book on the industry explains the real reason these channels are launched. As a genre, news attracts just about 7 percent of viewership in India and one-fifth of television advertising.Yet, almost half of over 800 licensed […..]

Modi’s Media

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“India is Modi. Modi is India” screamed the headline in India’s most popular pink paper, The Economic Times, the day after the new Prime Minister’s historic electoral victory, the greatest by the Indian Right and the first clear-cut majority mandate for a single party to rule India in thirty years. It was a smart inversion […..]

You can’t build a sport without putting it on TV – we don’t have to be a one-sport nation: Uday Shankar

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Uday Shankar is CEO of Star TV India, which broadcast and backed the Pro-Kabaddi League. Kabaddi surprised India, garnered 2.5 times more viewers in its first week than the FIFA World Cup and became the most-watched Indian live sports event after IPL. He discusses India’s prospects as a sporting nation, the role of TV as […..]

When Live News was Too Dangerous: The Early History of Satellite TV in India

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ABSTRACT Satellite TV has been the greatest social development of the past thirty years in India. With over 800 TV channels in 11 languages, the emergence of live TV news significantly changed politics, culture and society. How did this massive transformation unfold? The first part of this essay sketches the early histories of the first […..]

Contradictory trends in Indian television

In early 2008, India’s Zee News broadcast a ‘special investigation’. With a loud, red banner labelling the inquiry an ‘exclusive’, the program made two claims: first, it professed to have found definitive proof that Ravana, the mythical villain of the Ramayana, had maintained an air force. And second, the program revealed that it had found […..]